So we’re suffering a butter crisis. Who’d have thought?
I’m not an economist, (I still think Manolo Blahnik represents good value, HaHa) but we sit and watch major supermarket chains screw down the profits of milk farmers in order to supply cut-price milk, forcing many farmers to leave the land, then we have a milk and butter crisis.
On top of that, ill-founded nutritional research is now abandoned in favour of “the real thing” so no more low-fat milk and no more margarine. Real milk and butter are “good for us” again and we can’t source enough for our croissants and hollandaise. (Remember friends piously telling you “but I only buy olive oil margarine”? Hydrogenation???)
So does the baking industry turn to France and Europe for their butter. No, because they’re also having a crisis.
“Butter makes it better” - the advertising catch cry of early 80s has never been more poignant.